PixelMe Review: Benefits, Features, and Pricing (2023)

Are you looking for a better way to track your marketing campaigns?

Consider using PixelMe to shorten your links and for attribution.

With PixelMe, you can see which marketing channels and campaigns drive the most traffic. And conversions.

PxelMe does this with 2 key features: link shortener and link builder.

After you read this PixelMe review, you will see the difference it can make for your business.

Disclosure: We earn a commission if you make a purchase at no additional cost to you. You can read our affiliate disclosure in our privacy policy.

What is PixelMe?

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Overview

PixelMe Web Site home page to start off this PixelMe review
PixelMe Web Site home page

PixelMe is a link management platform.

Companies can create branded short links and embed retargeting pixels into them.

PixelMe is a tool that allows you to add a customizable, trackable short link to your marketing campaigns.

2 key features:

  • URL shortener
  • UTM builder

A UTM is a simple snippet of code that you add to the end of a URL to track your campaigns.

When someone clicks on the link, a pixel is placed on their device.

The pixel allows the business to track their user’s actions and attribute them back to the marketing campaign that brought them to their website.

You can also use PixelMe to retarget users who have visited your website, making it a powerful tool for nurturing leads and increasing conversions.

So you can make data-driven decisions about where to allocate your marketing budget.

Who uses PixelMe?

B2B (business-to-business) and B2C (business-to-consumer) marketers use PixelMe for link management.

More than 30,000 top brands and marketers use the PixelMe platform for link management.

What are some benefits of using PixelMe?

PixelMe is a website that offers a suite of tools for generating and managing “smart” URLs, which are links that allow you to track clicks and other engagement metrics.

Some benefits of using PixelMe might include the following:

  • Tracking: By using PixelMe’s tracking capabilities, you can see how many people are clicking on your links and where they are coming from, helping you to understand which marketing channels are most effective for your business.
  • Custom shortened links: Customize the appearance of your links, making them more visually appealing and easier to share. You can also use the tool to shorten your links, making them more convenient to share on social media or via messaging apps.
  • Retarget customers: Ability to create and retarget specific audiences based on location, device type, and referral source. Retargeting can help you to better reach and engage with your desired audience.
  • Integrations: Works with several other tools and platforms, including Google Analytics and Facebook Ads, making it easy to track and measure the effectiveness of your marketing efforts across multiple channels.
  • Enhancing link security: Option to add password protection to your links, helping to ensure that only authorized individuals have access to them. Especially useful for sharing sensitive information or controlling access to restricted content.

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PixelMe Features

Link Retargeting

PixelMe’s link retargeting is a feature that allows you to create targeted ads shown to users who have previously clicked on one of your links.

When a user clicks on a link using PixelMe, a retargeting pixel places a cookie on their device.

This cookie can then identify the user and show them relevant ads as they browse the web.

For example, if you are running a marketing campaign for a new product, create a PixelMe link for a social media share, and you can use link retargeting to show ads for that product to users who have clicked on the link.

This strategy keeps your product or message top-of-mind with potential customers and drives them back to your website or sales page.

PixelMe’s link retargeting is helpful for these marketing activities:

  • tiktok ad campaigns
  • Amazon store promotions
  • Facebook paid advertising
  • Google ads
  • YouTube ads and videos
  • Shopify store promotions
Link retargeting pixel support
Link retargeting pixel support

And PixelMe supports these pixels:

  • Facebook pixel
  • Twitter pixel
  • LinkedIn pixel
  • Adwords pixel
  • Tiktok pixel
  • Google Analytics
  • Google Tag Manager
  • Bing pixel
  • Quora pixel
  • Pinterest pixel
  • Nexus Segment pixel

Branded Links

PixelMe's branded links
PixelMe’s branded links

PixelMe branded links are short links customized with a custom domain.

These links are helpful for marketing campaigns, promotions, social media shares, and more.

When someone clicks on a PixelMe branded link, a pixel is placed on their device, allowing the business to track their actions and attribute them back to the marketing campaign that brought them to the website.

Example showing Long Link, Shortened link, and a shortened branded link
Example showing Long Link, Shortened link, and a shortened branded link

Branded links are a valuable marketing tool because they help businesses establish a consistent brand presence across their marketing channels.

They also make it easier for customers to recognize and trust the links they are clicking on, increasing their chances of taking the desired action (such as making a purchase or filling out a form).

Tracking Tool for Amazon Attribution

PixelMe's Tracking tool for Amazon attribution
PixelMe’s Tracking tool for Amazon attribution
PixelMe's Amazon ads feature
PixelMe’s Amazon ads feature

PixelMe Tracking Tool for Amazon Attribution allows businesses to track off amazon advertising campaigns.

Some of the benefits of the tool for amazon attribution are the following:

  • New audiences: Retarget to create new revenue streams
  • Optimize Ads: Generate Profitable Off-Amazon Ads
  • Ranking: Boost Your Amazon organic product ranking(s)
  • Bonuses: Earn amazon brand referral bonuses

The PixelMe Tracking Tool for Amazon Attribution can help businesses understand which marketing channels and campaigns drive the most traffic and conversions on Amazon.

You can also retarget users who have visited the business’s website on Amazon, making it a powerful tool for nurturing leads and increasing conversions.

And a bonus, generate organic amazon traffic, and you receive a referral bonus.

Link in BIO

PixelMe's One Link feature
PixelMe’s One Link feature

The “link in bio” feature, also known as “One Link,” is a feature of PixelMe that allows users to create a single, customizable link for their bio or profile on social media platforms.

This link can direct followers to a specific page or piece of content, such as a landing page, a product page, or a blog post.

Using the One Link feature, users can easily manage and track the clicks on their bio link and better understand their audience and interests.

The One Link feature can be handy for social media influencers, bloggers, and businesses looking to drive traffic and conversions from their social media profiles.

PixelMe link analytics
PixelMe link analytics

PixelMe’s One Link also provides analytics showing the following on all their link activity:

  • daily summary,
  • monthly summary,
  • geolocation info,
  • top 10 referrers,
  • top 10 browsers,
  • top 10 operating systems

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Pricing

PixelMe public pricing page
PixelMe public pricing page

There are 4 PixelMe pricing plans.

Pricing is based on features and can be billed monthly or annually (save 30%). We will discuss the monthly pricing plans:

  • Growth Plan is USD $99/month for 20,000 clicks/month
  • Scale Plan is USD $99/month for (50,000 visitors/month – need to verify)
  • Elite Plan is USD $249/month (100,000 visitors – need to verify)
  • Enterprise Plan has custom pricing
PixelMe comparison pricing page available to platform users
PixelMe comparison pricing page available to platform users

Growth Plan

This plan includes the following features:

  • Up to 5 Google Ad Campaigns
  • Up to 2 retargeting pixels
  • Up to 10 individual users
  • Unlimited landing pages
  • Keyword-level conversions
  • Support for one Amazon account per customer

Scale Plan

This plan includes the following features:

  • Everything in Growth Plan plus..
  • Up to 10 Google Ad Campaigns
  • Up to 5 Facebook Ad Campaigns
  • Up to 5 retargeting pixels

Elite Plan

This plan includes the following features:

  • Everything in the Scale Plan plus…
  • Unlimited Google Ad Campaigns
  • Unlimited Facebook Ad Campaigns
  • Unlimited TikTok Ad Campaigns
  • Up to 10 retargeting pixels
  • Up to 10 custom domains

Enterprise Plan

The Enterprise Plan includes the following features:

  • Everything in Elite Plan plus…
  • Complete white glove-managed services
  • Weekly campaign optimizations
  • Dedicated Account Manager
  • Dedicated phone support
  • Monthly summary reports
  • Opportunity to leverage custom creative services
  • Support for multiple Amazon Accounts

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Pros and Cons

Advantages

Pros of using PixelMe:

  • Short, branded links: Allows users to create short, branded links that are easy to share on social media and other online platforms. These links can help users build their brand and make content more memorable.
  • Link tracking: Tracks clicks on the links that users create, providing valuable insights into audience engagement and interests.
  • Customization: Allows users to customize their links with their branding, including custom domain names and logos.
  • Targeting: Offers targeting options that allow users to customize their links based on location, device, and other factors. This can help users reach their desired audience more effectively.

Disadvantages

Cons of using PixelMe:

  • Cost: PixelMe is a paid service, and users must pay a subscription fee to use its features.
  • Limited analytics: Some analytics on clicks and engagement may not offer as robust a toolset as other marketing tools.

Conclusion

In conclusion, PixelMe is a marketing tool that allows users to create shortened and branded links on social media and other online platforms.

It offers a range of features, including link tracking, customization, and targeting, which can be helpful for social media influencers, bloggers, and businesses looking to drive traffic and conversions from their social media profiles.

However, it is a paid service with a subscription fee and has some limitations, such as limited platform support and limited analytics.

This PixelMe review has considered many factors when deciding whether PixelMe is the right tool you. Let us know if you agree or if we missed anything in our review.

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Frequently Asked Questions

What is PixelMe?

PixelMe is a marketing tool that allows users to create short, branded links for marketing campaigns, ad campaigns, social media and other online platforms.

How does PixelMe work?

To use PixelMe, users sign up for an account, create their link, and share it on social media or other online platforms. PixelMe provides analytics on audience engagement and interests.

Is PixelMe free to use?

PixelMe is a paid service, and users must pay a subscription fee to use its features. However, it does offer a free trial for users to try out the service before committing to a subscription.

Is there a Pixelme promo code?

Currently, there is no Pixelme promo code, however, there is a savings of 30% with annual billing.

Can I customize my PixelMe links?

Yes, PixelMe allows users to customize their links with their branding, including custom domain names. Often, marketers will add high value keywords to their branded URLs.

Does PixelMe offer any targeting options?

Yes, PixelMe offers targeting options that allow users to customize their links based on location, device, and other factors. This can help users reach their desired audience more effectively and acquire more customers.

What are some email marketing solutions?

There are several powerful email marketing platforms: Constant Contact, AWeber, ConvertKit, and ActiveCampaign.

What are other marketing attribution software?

Click here for a list of marketing attribution software platforms

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